Online shopping has become a significant part of daily life in Kenya, offering convenience, variety, and competitive pricing. From electronics to groceries, the country’s e-commerce ecosystem continues to grow, making it easier for customers to shop from the comfort of their homes.
Here’s a comprehensive guide to the best online shopping websites in Kenya for 2025, featuring platforms that cater to diverse needs and budgets.
Top Online Shopping Websites
1) Kilimall
Launched: 2014
Key Offerings:
- Electronics, fashion, home and living, and beauty products.
Why Choose Kilimall? - User-friendly platform: Easy navigation for both buyers and sellers.
- Affordable prices: Competitive rates with frequent promotions.
- Payment Options: Mobile money (M-Pesa), credit/debit cards, and cash on delivery.
2) Jumia
Launched: 2012
Key Features:
- Wide range of products, including electronics, fashion, groceries, and home appliances.
Why Choose Jumia? - Frequent promotions: Flash sales and discounts.
- Secure transactions: Options like M-Pesa, credit/debit cards, and cash on delivery.
- Reliable delivery: Prompt services across Kenya.
3) Carrefour
Entered Kenya: 2016
Specialty: High-quality groceries, electronics, and household items.
Why Shop at Carrefour?
- Global standards: Known for quality and reliability.
- Regular promotions: Frequent sales on everyday items.
- Secure payment methods: Mobile money, credit cards, and cash on delivery.
4) Jiji
Launched: 2014
Focus: Peer-to-peer marketplace for electronics, vehicles, real estate, and services.
Why Choose Jiji?
- Wide reach: Operates in multiple African countries.
- Direct transactions: Facilitates communication between buyers and sellers.
- Affordable pricing: Negotiate directly with sellers.
5) PigiaMe
Launched: 2012
Focus Areas: Cars, electronics, real estate, furniture, and jobs.
Why Use PigiaMe?
- User-friendly platform: Easy to list and find items.
- Wide audience: Attracts buyers and sellers nationwide.
6) Autochek
Launched: 2020
Specialty: Sale of new and used vehicles.
Why Choose Autochek?
- Secure transactions: Reliable platform for car buying and selling.
- Financing options: Flexible payment plans available.
7) MYDAWA
Launched: 2017
Focus: Healthcare products, including prescription and over-the-counter medicines.
Why Choose MYDAWA?
- Health-focused: Ensures quality in all healthcare products.
- Convenience: Easy-to-use platform with secure payment options.
8) Hotpoint Appliances
Established: 1984 (Online platform added later)
Specialty: Home appliances, electronics, and kitchen products.
Why Shop at Hotpoint?
- Trusted brands: High-quality products with warranties.
- After-sales service: Reliable support and maintenance.
9) Naivas Online Shopping
Started: 1990 (Online platform added later)
Key Offerings: Groceries, electronics, household items, and personal care products.
Why Choose Naivas?
- Wide selection: Affordable and reliable products.
- Convenient delivery: Easy online ordering and prompt service.
10) Avechi
Launched: 2013
Focus: Electronics, smartphones, laptops, and accessories.
Why Shop at Avechi?
- Electronics expert: Offers quality products at competitive prices.
- Secure payments: Mobile money and card options.
11) Sky Garden
Launched: 2015
Specialty: Fashion, electronics, and home goods.
Why Choose Sky Garden?
- Diverse range: Wide product variety.
- Seller-friendly: Businesses can list products easily.
12) Goodlife Pharmacy
Established: 2014
Focus: Medical products and health supplements.
Why Choose Goodlife Pharmacy?
- Reliable: Focuses on high-quality healthcare products.
- Secure: Multiple payment options and trusted delivery.
13) Vitu Zote
Launched: 2010
Specialty: Home and kitchen products.
Why Shop at Vitu Zote?
- Specialized items: Quality cookware and home decor.
- Affordable: Competitive pricing.
14) Text Book Centre
Established: 1964
Focus: Educational resources, stationery, and office supplies.
Why Choose Text Book Centre?
- Wide selection: Extensive range of books and learning materials.
- Reliable service: Great customer support and timely delivery.
15) Nuria
Specialty: Online bookstore offering academic, fiction, non-fiction, and self-help books.
Why Choose Nuria?
- Promotes reading culture: Affordable books for everyone.
- Extensive collection: Books across various genres.
16) Shopit
Established: 2012
Specialty: Electronics, computers, home appliances, and industrial equipment.
Why Shop at Shopit?
- Wide product range: Meets both personal and business needs.
- Competitive prices: Frequent discounts and secure payment options.
Why Shop Online in Kenya?
Online shopping platforms provide:
- Convenience: Shop from the comfort of your home.
- Diverse options: Wide range of products from groceries to electronics.
- Secure payments: Multiple payment methods ensure safe transactions.
- Timely delivery: Efficient logistics for quick delivery.
Kenya’s online shopping landscape is thriving, offering platforms tailored to a variety of needs. Whether you’re purchasing electronics, groceries, books, or vehicles, there’s a reliable online store for you. With secure payment options and competitive pricing, online shopping in Kenya is both accessible and convenient.